One of the coolest things about our Digital Label Department is our sample rack of labels siting in the corner. Nothing fancy. It just holds the end rolls of some of the amazing label runs that Weber prints every day.
I love to wander back to that department to check out the latest craft beer labels on that rack. Every brewery has adopted a style of artwork for their brand, and most of it is so interesting, I thought I would share some of my favorites with you.
2020, as a year, was pretty bad. I hope you all got through it safely and remain in good health. These labels are one of the true bright spots. Enjoy!
1. New River Brewing - West Jefferson, NC
Founded in 2016 by father Greg Hershner (a family doctor) and his son, Adam (an industrial engineer), New River Brewing started small but with a big goal: disrupt the local craft beer market by creating innovative beverages in Ashe County North Carolina.
Veteran home brewers turned pro, these two began slowly until 2018 when Adam won a NC Brewer's Cup Medal. That was a turning point for the brewers and they opened their current Taproom and Brewery in 2019. They are committed to bringing the best craft beers and pub food to their community.
One thing common to most taprooms is the ability to bring home some fresh-brewed goodness via a crowler or growler. Many breweries use plain labels and just write the name and date on it with a Sharpie marker.
New River knew they had an opportunity to showcase their brand with a great-looking label on their crowlers. The label material is our Digiflex Silver with a matte over laminate, giving it a reflective quality with a subdued reflection.
2. 903 Brewers - Sherman, TX
Deeply rooted in originality, high quality, and community, 903 Brewers prides itself on solely offering its best to its customers.
Their labels are in-your-face designs that get noticed right away. Bold colors and striking colors are their trademark. The 903 IPA is a fruity treat with notes of grapefruit, pear, stone fruit and mild spice. They say it pairs well with hot wings, curry and tom foolery.
Acting on their dream of sharing their love of creating great beer with folks who mean the most, 903 Brewers is the product of the perfectionism and persistence of founders Jeremy (also head brew boss) and Natalie Roberts.
Their award-winning beers include the Sasquatch Imperial Chocolate Milk Stout which took home the silver in the 2015 Great American Beer Festival aged beer category. Their Scotch Ale, Kilt Switch, took home a bronze in 2018.Cultivating its craft since 2013, 903 beer is noticeably crafted with impeccable care. 903 Brewers first made a name for itself with the beloved The Chosen One Coconut Ale and Roo’s Red Ale. Now, with an array of year-round, seasonal, and special release beers, craft beer enthusiasts are sure to find their flavor.
This label is a Flexlyte white BOPP film with a clear gloss over laminate for protection.
3. Le Chien Brewing - Denham Springs, LA
The Le Chien Brewing Company started out in 2016 and is a micro brewery in the antique downtown district of Denham Springs, Louisiana. They feature great handcrafted craft beers and sodas, along with custom food and live music.
And, as you can see from this crowler label, they are completely dog friendly! Check out their Facebook page for some great dog pics for visitors to their taproom and patio. The brewery is built in an old oil change shop. The pit that was used to get under the cars to change the oil was converted into a home for their fermenters and tanks. You can actually see them through grates on the floor!
The label we made for Le Chien is for their 32 oz. crowlers. Beautifully designed, with simple graphics and great colors, the label has areas for writing in the beer information contained in the crowler. The label used our Digiflex white BOPP film with a matte over laminate for a low sheen writable surface.
4. Tantrick Brewing - Allegan, MI
Tantrick Brewing is named after the two owners, Tanya and Patrick who opened their taps in 2018. They are dedicated to using the freshest ingredients to deliver outstanding beer to their customers around Allegan, Michigan. They recently started canning and found Weber as an alternative to hand labeling cans from sheets.
Their beer menu ranges from IPA's to Stouts, Irish Reds and even into a couple of refreshing ciders. And their labels are just beautiful! The design really stands out with it's trippy colors and mesmerizing patterns (see more info below). We printed these labels (above) on Digiflex white BOPP film with a matte over laminate. They are easy to spot on the shelf and a true pleasure to enjoy.
The Covid pandemic has upended most breweries around the country this past year, as so it did to Tantrick. They have a Mug Club and all mug club members get their own handmade glass mug, which are made by Avolio Glass Werks in Kalamazoo.
Earlier in 2020, local Covid regulations prohibited gathering indoors, but the move to outdoor seating was causing a lot of mugs to be damaged. So they decided to suspend the service, and give mug club members an option of buying 16 oz cans instead. They changed the art on their labels to reflect the unique designs of each mug. Most of the new label designs are a theme off of their Mug Club mugs. And the wood grain band across the top of the label reflects the scorched wood bar surface in the taproom. It is their way of bringing the best of the Tantrick Mug Club to their members and other customers while creating amazing label designs!
Currently, mug club members are also given a complimentary koozie to hold their prized beverages.
5. Mountain Fork Brewery - Broken Bow, OK
Established in 2015, Mountain Fork Brewery is located in the southeastern corner of Oklahoma. The water for their beer comes from the pristine Mountain Fork River. They believe that from a good source, comes a good beer. And their goal is to produce easy drinking, creatively crafted beer with you in mind.
Mountain Fork is located in a shopping center that also includes a coffee & ice cream shop, a winery and a distillery! Demand for their brews have increases so much over the years that they have increased their capacity with a 20 barrel system. With a winery, distillery and brewery located so close, they have the adult beverage market covered.
And it makes it easy to get access to used bourbon barrels from their neighbor at Hochatown Distilling next door. The whiskey goes out one day and it's filled with beer the next! The above label is an example of their Stout aged in whiskey barrels. It has an 11% alcohol by volume from aging it for 6 months.
This label was made with our Flexlyte clear film with a white underpainting and a clear gloss over laminate for protection. This is a beautiful label with outstanding colors that reflect the lake area of their location.